Doha, Qatar 13 April 2019 — during an exclusive launch event on April 10th 2019 at Doha’s Fire Station, HUAWEI Consumer Business Group (CBG) launched its P30 and P30 PRO in Qatar. The Huawei P30 series is the company’s most advanced smartphone camera to date; Innovations such as the HUAWEI SuperSpectrum Sensor and SuperZoom Lens allow Huawei to push the envelope of not just photography, but videography as well.
Ian Li, General Manager of Huawei Consumer Business Group, Middle East Multi Countries, said, “we are pleased to be launching our latest P30 Series in Qatar. This is a device which will definitely push the boundaries and change users’ expectations of smartphone photography and raise the bar for quality in the smartphone industry. Not only does P30 Series rewrite the rules of photography, it also redefines the standards of innovation in technology”.
Mr. Ian Li added: “in Huawei, we pride ourselves for being attentive to the requirements of the end-users.With features such as the SuperSpectrum Sensor and SuperZoom Lens we are set to change people’s expectations of smartphone photography”.
Huawei had some great projects to unveil during the launch event as well; Mr. Khalifa Al Obaidly – Director on Fire Station Artist in Residence joined Mr. Ian Li to announce their latest art collaboration and open Mr. Khalifa Al Obaidly’s photography gallery as part of the P30 launch in Qatar. In a one-day photography challenge Mr. Khalifa Al Obaidly used his P30 PRO to capture Doha on a Friday photo walk.
“I believe every person is an artist by heart and is able to express himself through art. I had the privilege of testing the HUAWEI P30 PRO, I challenged myself in one day, and I got this amazing image quality”. Said Mr. Khalifa Al Obaidly – Director of Fire Station Artist in Residence describing his experience with the latest device.
A photography gallery was curated using some of Khalifa’s photographs. It is said to be the first photography gallery for Khalifa Al Obaidly in Qatar since 2013. It will be open for two weeks from date of the launch.
HUAWEI & Fire Station announced a longer-term partnership and a series of upcoming arts projects and exhibitions engaging the wider arts community and showcasing the impressive photography technologies in HUAWEI smartphones.
HUAWEI P30 Series is now available for purchase through its showrooms in Doha Festival City, AlNasr Street, AlGharafa, as well as all authorized outlets and sales points. The P30 & P30 PRO are available in a range of fascinating colors of Breathing Crystal, Aurora and Black, for the price of QAR3,399 for P30 PRO, and QAR2,499 for P30.
ABOUT THE DEVICE
World’s First Leica Quad Camera with Cutting-Edge SuperSpectrum Sensor and SuperZoom Lens
Taking mobile photography to a brand-new level, HUAWEI P30 Pro is the highest-rated smartphone camera on DxOMark with an average score of 112. HUAWEI P30 Pro carries a new Leica Quad Camera on the back of the device, including a massive 40MP main camera with a revolutionary 1/1.7-inch SuperSpectrum sensor, a 20MP ultra-wide angle lens, 8MP telephoto camera and HUAWEI Time of Flight (ToF) Camera to unleash the imagination. Unique to the HUAWEI P30 Pro, HUAWEI ToF Camera captures depth-of-field information to deliver accurate image segmentation and uses precise distance measurement to allow for the simulation of multiple levels of bokeh. A 32MP selfie camera mounts the device front and produces AI-beautified pictures.
The 1/1.7-inch HUAWEI SuperSpectrum Sensor looks at light in a fundamentally new way. The RYYB HUAWEI SuperSpectrum Sensor deviates from the traditional RGGB Bayer filter by replacing green pixels with yellow pixels, yielding a high maximum ISO rating of 409,600 on the HUAWEI P30 Pro and 204,800 on the HUAWEI P30.
HUAWEI SuperZoom Lens:
The SuperZoom Lens takes smartphone zooming capabilities to unprecedented territories. The innovative periscope design enables Huawei to incorporate the telephoto camera into an extremely slim device. The periscope design uses a prism element to bend light at a 90-degree angle. By doing so, the sensor can be fitted in the chassis and support 5x optical zoom, 10x hybrid zoom and a never-before seen 50x digital zoom, bringing the farthest objects closer to the user’s eyes.
Dual-View Video mode: Redefining Smartphone Videography
The HUAWEI P30 Pro brings a refreshing way to shoot and view videos. HUAWEI Dual-View Video¹ uses multiple cameras simultaneously to capture videos. While shooting, the screen splits into two halves: the lower half shows the wide-angle capture, while the half that’s closer to the front camera shows a close-up shot. This mode, with its capability to capture dual perspectives, lends itself to capturing large-scale events such as sporting matches and concerts where users can adjust magnification levels as well.
40W HUAWEI SuperCharge and 15W Wireless Quick Charging with Reverse Charge Support
The HUAWEI P30 Pro also houses a large, high-density 4,200mAh battery, and supports 40W HUAWEI SuperCharge, which gives the device 70 percent charge in 30 minutes. The safety of the technology is certified by TÜV Rheinland. Moreover, HUAWEI P30 Pro supports 15W HUAWEI Wireless Quick Charge, and Wireless Reverse Charge, which enables the device to work as a power bank for selected electronic devices supporting wireless charging.
Super Night Mode: Taking the Beauty of Photography to the Next Level
The HUAWEI P30 Pro supports a newly-introduced Super Night Mode in shooting videos. Equipped with the HUAWEI 1/1.7-inch SuperSpectrum Sensor with a f/1.6 large aperture lens, ISP and Dual-NPU, and supported by the new HUAWEI AIS+OIS solution, the HUAWEI P30 Pro retains great vision at low light and every frame taken across the long exposure is better with superior colors, dynamic range and clarity. Combined, these processes enable an exposure of 3-8 seconds and produce the most stunning images in low-light settings. The “night vision” capability lets the HUAWEI P30 Pro capture videos even in the poorest of lighting conditions.
An optimized Snapchat experience.
Huawei has worked to optimize the P30 series camera for Snapchat, bringing more camera innovation to users, aiming for Snapchatters to soon be able to enjoy more experiences using the Huawei P30 camera.
Source: Press Release